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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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May 29 2019

Podcast Interview: Marketing Books on Amazon with DIY MFA

Listen to my lively podcast interview with Gabriela Pereira of DIYMFA discussing how to market books on Amazon.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Podcasts

Apr 28 2019

Is Your Writing Enemy Within?

Are you letting an overactive self-editor ruin your ability to write well? Here’s the cure…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Mar 17 2019

The Cure for Book Description Affliction

A bad book description can kill your book sales. Why suffer needlessly? The lost sales can really add up fast. Rob explains how any author can avoid book description affliction…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, News & Events

Mar 09 2019

Rob’s Rules for Authors Hiring Help

Many authors make a huge mistake when it comes to building a business – hiring help. In most cases, hiring other people tends to create more trouble than it’s worth. Avoid the pitfalls by using Rob’s rules for authors hiring help…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Mar 04 2019

Do You Have a Book or a Business?

Many authors fail to generate substantial income from their books. They focus on having a book, rather than having a business. Find out how to tell if you’re making the same mistake…

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

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Your Publisher Is Not Your Marketer

January 19, 2026 Posted by Rob Eagar No Comments

Many authors quietly assume their publisher is better at marketing books than they are. This perspective isn’t foolish—it’s actually logical. But, this mindset also puts the author’s book at far greater risk than they might realize. Most authors don’t come from marketing backgrounds. They’re professors, counselors, pastors, executives, clinicians, artists, parents, or first-time authors who

Relying on your publisher to market a book can be a risky mistake. Here is what authors should do instead.

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