A speakers bureau can be a great source of new speaking engagements. However, most reputable bureaus tend to only work with popular authors, celebrities, and business leaders. If you’re new to the speaking profession and relatively unknown, you will find it hard to get on their roster. These organizations tend to gravitate towards bestselling authors,
Secrets to Selling Fiction from a New York Times Bestseller
My consulting experience includes training over 400 authors. However, some people think that I only work on non-fiction books. Allow me to put that myth to rest. I’ve worked with numerous novelists, and my marketing principles apply to fiction just as well as non-fiction. In fact, one of my favorite client success stories is Wanda
5 Proven Tips to Create Viral Marketing
Viral marketing is the dream of every author, non-profit director, and business owner. But, one of my clients, Tim Elmore of Growing Leaders, recently made it happen. Tim wrote a blog post entitled, 3 Huge Mistakes We Make Leading Kids…And How to Correct Them. Within 10 days, Tim’s post had been shared on Facebook over
How to Sell Books on Oprah
What if you wrote a book that hit the New York Times bestseller list for over 283 weeks and always sold more copies than it did the year before? On top of that, what if Oprah Winfrey called and said she wanted to interview you on her TV show? Seems like an unrealistic dream, right?
The Self-Confidence to Sell
What if the success of your marketing efforts depends more on your self-confidence, rather than the promotional copy displayed on your brochure, website, or book cover? After consulting with hundreds of authors and numerous non-profits, an interesting pattern caught my attention. I’ve noticed that my clients with a higher self-esteem tend to be more creative
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