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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Dec 18 2008

Good Sources of Publishing Industry News

Publisher downsizing…acquistion freezes…layoffs…new technology…bestseller lists…with all of the crazy things going on in the publishing industry these days, it’s important for authors to stay in touch with the latest industry news. Here’s a list of blogs and newsletters that I recommend: Publisher’s Weekly – Daily Enewsletter Christian Retailing E-News Chip MacGregor – Literary Agent Blog

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips

Dec 15 2008

Success Story from The Writing Spa

Are you a first-time author struggling to finish your mansucript? Or, an established writer who’s hit a creative wall? I continue to hear good things about Mary DeMuth and her new service called The Writing Spa. Mary is an experienced author of five books with four more on the way. And, she writes both fiction

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Written by Rob Eagar · Categorized: Author Tips

Dec 11 2008

Monthly Marketing To-Do List for Authors

A common fear that I find with authors is concern over what marketing activities to do on a regular basis. This anxiety hits everyone, from beginner to bestseller and fiction to non-fiction. Either information overload sends authors in all directions, or analysis-paralysis shuts down their marketing efforts altogether.Sure, there are thousands of ways to promote

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips

Dec 09 2008

December Amazon Comparison of CBA Publishers

WildFire Marketing has released the December 3rd Amazon rankings for the Top 15 CBA Publishers. This research let viewers see both the overall CBA industry rankings, plus each publisher’s individual top 20 bestselling book list.Why is this information helpful to you? This is one of the few ways that authors, agents, and publishers can simultaneously

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Written by Rob Eagar · Categorized: CBA Publisher Rankings

Dec 04 2008

Advanced Book Marketing for Authors

Okay, I’m not one who likes people promoting stuff on their blogs. As I tell my author clients, “It’s more important to provide value to the reader, rather than promote your books.” However, I’m really excited about a new resource that I’ve just completed. It’s an 8-disc audio CD set called, Advanced Book Marketing for

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips

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The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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