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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Aug 02 2010

Monday Morning Marketing Tip – August 2, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.This week’s focus: My wife and I are huge fans of Bobby Flay’s show on the Food Network called, “Throwdown.” Bobby is a top-level “Iron Chef” who challenges unsuspecting local chefs that he can top their best

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Jul 26 2010

Monday Morning Marketing Tip – July 26, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.This week’s focus: If you want to sell books through public speaking, usually someone of influence has to invite you to address their organization. For example, leaders of businesses, non-profits, trade shows, churches, book clubs, and universities

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Jul 19 2010

Monday Morning Marketing Tip – July 19, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.This week’s focus: If you’re a sports fan, you’ve no doubt followed the drama of NBA basketball star, LeBron James, leaving his hometown team in Cleveland to join the Miami Heat. The interesting part, however, is that

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Jul 12 2010

Monday Morning Marketing Tip – July 12, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.This week’s focus: During the recent housing crash that devastated our economy, a lot of builders built homes based on “spec.” With spec homes, the house is planned, designed, and built before a prospective buyer has been

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

Jul 05 2010

Monday Morning Marketing Tip – July 5, 2010

Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire.Happy July 4th Holiday!This week’s focus:God created humans to be responsible individuals. We know this is true, because we’re usually happiest when we have responsibility and take care of it, such as handling our job well or

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Written by Rob Eagar · Categorized: Monday Morning Marketing Tip

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The Business of Being an Author

January 12, 2026 Posted by Rob Eagar No Comments

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. That statement can make some writers uncomfortable—especially if you’re someone who is talented. You’ve spent years honing your craft, attending workshops, polishing prose, and chasing the elusive ideal of “great writing.” And yet, when the book launches, sales stall.

Most authors who struggle to sell books don’t have a writing problem. They have a business problem. Here's the quiet truth...

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