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Rob Eagar

Book Launch Strategy for Authors Building Bestselling Careers

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Dec 17 2012

Does Writing Newsletters and Blog Posts Ever Pay Off?

When it comes time to put together another newsletter issue or blog post, do you ever silently groan and wonder: Does anyone ever read this stuff? Is this really worth it? I’m so tired of doing these activities over and over, does it ever pay off? The answer is yes. Let me give you a

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Dec 10 2012

Does Your Marketing Pass the “Pro” Test?

If you want the world to treat you like a professional author, non-profit, or business leader, then you’ve got to act and appear professional. Yet, I’m surprised by how many individuals and organizations shoot themselves in the foot by presenting a homemade image that damages their credibility. Their shoddy appearance makes you think they’re working

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips

Dec 03 2012

Why Save Money When You Can Make Money?

The essential idea of marketing is based on the desire to grow a business and spread a message. Marketing isn’t about neutrality or staying the same. However, one reason why so many individuals and organizations struggle to succeed in marketing is because they think like a pauper. They focus most of their efforts on saving

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Written by Rob Eagar · Categorized: Marketing Tips, Monday Morning Marketing Tips

Nov 26 2012

Marketing with Thanksgiving

I hope you had an enjoyable Thanksgiving holiday. However, do you apply the concept of “thanksgiving” to your business? For instance: If you’re an author, do you thank your readers? If you’re a non-profit, do you thank your donors? If you’re a business, do you thank your customers? When you continually market a book, product,

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Written by Rob Eagar · Categorized: Marketing Tips, Monday Morning Marketing Tips

Nov 19 2012

Time Your Book Launch for Bigger Sales

  Since it’s Thanksgiving this week, I want to thank you for being a loyal blog reader and newsletter subscriber. I’m thankful for your continued support and the opportunity to help you spread your message like wildfire! Recently, I read a helpful article by Alan Rinzler called, “Timing Your Book’s Launch Date for Maximum Impact.”

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Written by Rob Eagar · Categorized: Author Tips, Monday Morning Marketing Tips

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Stop Asking Readers for Opinions

February 2, 2026 Posted by Rob Eagar

Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

Feedback from readers may feel helpful—but it could also sabotage your book and your long-term career.

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