WildFire client, Renee Swope, has over 19,000 women signed-up to take her 7-Day Doubt Diet. This is an amazing number considering that her new book, A Confident Heart, isn’t available until August 1st. Renee’s publisher, Revell, hired WildFire Marketing to create the content for this powerful word-of-mouth resource. We’re excited to see so many women
Monday Morning Marketing Tip – July 11, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: I can’t help but chuckle when I see those funny Dos Equis commercials about “The Most Interesting Man in the World.” But, there’s actually a learning point for authors in this humor. There’s
Monday Morning Marketing Tip – July 4, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. Happy Fourth of July! This week’s focus: Every community needs a hub and a leader who keeps everything together. As an author, you should position yourself as the ringleader whom all of your readers revolve around.
Monday Morning Marketing Tip – June 27, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: I’m surprised by how many authors are frustrated by all of the work it takes to market their books. I think to myself, “What did you expect? If you didn’t write a book
Monday Morning Marketing Tip – June 20, 2011
Rob Eagar’s Monday Morning Marketing Tip is written to help authors, publishers, and organizations spread their message like wildfire. This week’s focus: I’ve worked with a lot of authors who come from the academic world, such as counselors, psychologists, professors, ministers, and doctors. In most cases, these individuals believe that their intelligence and education will
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