If you want more newsletter signups, give people an incentive to register. For example, whether you’re an author, non-profit, or business, you could offer a free article, special report, resource guide, recipe list, or short story that your audience would genuinely appreciate. Make that item exclusive, so that the only way people can get it
The Truth About Marketing Fiction
This tip is a sneak peek at the information I’ll be sharing during my instructional teleconference about how to excel at marketing fiction on Tuesday, October 16th at 8:00pm Eastern. You can register here. A survey of 21,000 book shoppers by the Codex Group revealed that the #1 way to attract people to a fiction
How to Market to 10,000 People
Last week, I attended the Catalyst Conference near my home in Atlanta, GA. If you’ve never been to Catalyst, the best description I’ve heard is “The Cirque-du-Soleil of Chrisitianity.” The event is glitzy, bombastic, and attracts a ton of people. The Gwinnett Arena, which seats over 10,000 people, was packed out. The event featured a bunch
Interview with Publishing Futurist: Joe Wikert
In Chapter 10 of my new book, “Sell Your Book Like Wildfire,” I interview several industry experts from all different parts of publishing. One of my favorites is Joe Wikert who manages the sales and editorial groups and also co-chairs the O’Reilly’s Tools of Change conference for publishers (TOC). Joe has provided insight about the
The 10 Commandments of Book Marketing
Read my latest post at Digital Book World: The 10 Commandments of Book Marketing Are you breaking any?
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