Marketing Tips Archives - Page 68 of 72

Nov 17 2008

3 Ways Publishers can Maximize Marketing Budgets in a Tough Economy

As I write this article, the U.S. stock market dropped over 35% below its previous high and economic uncertainty rules the business world. Unemployment has increased, and discretionary spending is down. Those of us in the publishing industry face real concerns about meeting projections and growing book sales. Therefore, now is the time to consider

Oct 29 2008

Thomas Nelson Publishers looking for Book Bloggers

Here’s a good, new example of how authors and publishers can utilize social networking to help market their books: Thomas Nelson is putting out a call for reviewers. The publisher has launched a program called Thomas Nelson Book Review Bloggers, allowing readers to register at a Web site in order to receive a free copy

Sep 29 2008

Conduct Author Teleseminars with Confidence

I’m seeing more authors and speakers take advantage of technology to teach and interact with their audience remotely. For instance, one of my clients is conducting a free teleseminar this week, and she already has over 70 participants signed-up. Not only will she get good exposure for her new book, she also plans to launch

Aug 19 2008

Back to School for Authors

Summer is almost over and kids are headed back to school. Likewise, WildFire Marketing wants to help authors go back to school – the school of book marketing.Rob Eagar is offering a free, 30-minute, audio teaching session entitled, “How to Turn Media Interviews into Book Sales.” Rob has taught over 100 authors how to improve

Jun 13 2008

Meet Me at ICRS in Orlando, FL

If you’re a Christian author braving the heat at the ICRS Convention in Orlando, FL this July 13 – 17th, let me know. I have a few appointment slots available to meet with authors who are ready to get serious about boosting their book sales.If you’d like to meet, contact me at 1-800-267-2045 or email: