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Rob Eagar

Marketing expertise to spread your message like wildfire.

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Nov 16 2015

The Ultimate Marketing Weapon: Convincing Case Studies

There is no better weapon in your marketing arsenal than a convincing case study. Here’s an example. Earlier this year, I helped a publishing client revive consumer interest in a 23-year-old backlist book. Our efforts were so successful that the book made the New York Times bestseller list for the first time in the book’s

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

Oct 19 2015

Your Audience Takes Their Cue From You

Let’s talk about a marketing principle that is so obvious you’ll think it’s a no-brainer. But, I guarantee you’re ignoring this principle somewhere in your business. Chew on this thought for a moment: Your audience takes their cue from you as to what they should do. Here’s one of the easiest ways to see this

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Written by Rob Eagar · Categorized: Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

Jul 13 2015

10 Steps to Create a Sensational Speech

There’s an old adage among professional speakers that says “The brain can only absorb what the behind can withstand.” This means that the longer you talk, the less information your audience tends to remember. When a speaker covers too much information, it all tends to run together and cancel itself out in the listener’s mind.

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

Mar 22 2015

Does Your Marketing Pass the Testimonial Test?

Quick…time for a marketing pop quiz! Take a moment to answer the following three questions: 1. When was the last time you asked a happy customer, reader, or donor for a testimonial? 2. When was the last time you received a testimonial from a happy customer, reader, or donor? 3. When was the last time

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Written by Rob Eagar · Categorized: Author Tips, Client Success Stories, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

Feb 01 2015

5 Tips to Get More Bulk Sales

Last week, I received a bulk order on my website for 20 copies of my book, “Sell Your Book Like Wildfire.” It’s always nice to wake up in morning and see a confirmation email that says a couple hundred bucks were just deposited into my bank account. How did I get a large order for

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Written by Rob Eagar · Categorized: Author Tips, Marketing Tips, Monday Morning Marketing Tips, Speaker Tips

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Three Bestselling Author Clients in 2024!

September 15, 2024 Posted by Rob Eagar

Announcing 3 bestselling author clients in 2024! What an amazing year so far…

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