Special Event for West Coast Writers for only $199! The Writer’s Digest West Conference in Los Angeles is offering a unique pre-conference event for authors who want to learn exactly how to make their books successful. On Friday, October 19th, I’ll be conducting a special 3-hour training session for authors to explain the most effective
5 Digital Discoverability Tips
Last week, I spoke at the inaugural Discoverability and Marketing Conference hosted by Digital Book World in New York City. The theme of my presentation was “Discoverability starts with psychology, rather than technology.” My point was that you can get your book discovered, but if you fail to answer the reader’s ultimate question, “What’s in it
Interview with Publishing Futurist: Joe Wikert
In Chapter 10 of my new book, “Sell Your Book Like Wildfire,” I interview several industry experts from all different parts of publishing. One of my favorites is Joe Wikert who manages the sales and editorial groups and also co-chairs the O’Reilly’s Tools of Change conference for publishers (TOC). Joe has provided insight about the
The 10 Commandments of Book Marketing
Read my latest post at Digital Book World: The 10 Commandments of Book Marketing Are you breaking any?
The Marketing Power of Free Resources
I’ve helped dozens of authors and non-profit organizations improve their website with dramatic success (check out my portfolio of WildFire Websites). One of the key changes I always suggest is adding a dedicated “free resources” page. That’s because my experience with clients has shown that a free resources page is the second most popular page
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