If you’re an author, business executive, or non-profit director, media interviews represent incredible opportunities to spread your message like wildfire. In my experience, though, most people don’t seem prepared to control an interview. Read how…
Is Your Website a Decision-Making Machine?
A website should drive visitors to take action. Don’t let people visit your site and aimlessly wander through it. Direct them to the content, products, and services that you want them to notice. Read how…
Do You Preach What You Practice?
You’ve heard the old adage, “Practice what you preach.” But, what about the opposite? Do you “Preach what you practice?” In other words, do you proclaim the value that you regularly provide for clients, customers, and donors?
10 Traits of Successful Authors
In my consulting work, I’ve coached over 400 authors at all levels, including several New York Times bestsellers. What separates the successful authors from those who struggle? The following 10 traits make the difference…
Facebook Holding Readers Hostage
What if the more you succeed in building a Facebook audience, the more your marketing gets penalized? Read this article to find out how Facebook is holding your readers hostage for a ransom…
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